Ethical Ad Server

The Ethical Ad Server is an advertising server without all the tracking. It was created by Read the Docs to serve the ads on Read the Docs.


  • Supports image, image+text, and text-only ads
  • Extensive and extensible ad fraud prevention
  • Reports based on campaign, flight, or individual ad
  • DoNotTrack ready
  • GDPR ready
  • Supports many targeting parameters options including:
    • geographical targeting by country and state/province
    • mobile, tablet, or desktop targeting
    • extensible custom targeting options

The Ethical Ad Server uses GeoLite2 data created by MaxMind or IP Geolocation by DB-IP.

Use our existing ad network

This code is what powers our EthicalAds network. If you are looking for a way to serve ethical ads to developers, we highly recommend that you give our existing network a try. If you are interested in handling your own ads sales while serving ads ethically, please get in contact with us as we are currently building a solution for you!

Installation Guide

If you are looking to install your own instance of the Ethical Ad Server, these docs are for you.